Parallel Solutions creates dynamic web and print communications that differentiate clients from the competition. The key to our success can be summed up in a word—partnership. Each client plays a vital role in developing design solutions appropriate to their needs; powerful marketing tools that can impact the bottom line.

The client's success is our success. It's what motivates us. And since we work with a broad range of clients, we have developed a highly selective network of writers, programmers, marketing, public relations professionals and photographers with whom we routinely partner. This allows Parallel Solutions to provide virtually seamless wrap-around marketing services with truly integrated messaging.

As an art director and principal with years of creative and project management experience, I have infused Parallel Solutions with a distinctive vision that translates to meaningful, results-oriented solutions for clients in the private, public and non-profit sectors. I invite you to take a look around our site and contact us for more information and a consultation.

                                                                                        —Kathy Florentz

Web site design:

Static and Dynamic

Flash

E-Commerce

Print design:

Publications

Collateral

Advertising

Presentations

More:

Human Interface Design

Project Management

Direction of Photography

Instructional Design

Content Development

"Navigation is about wayfinding; you can't treat it as separate because many other things run parallel with it. If you look at studies in wayfinding, everything from exhibit design to building the cathedrals, it's about creating a complete system. It's about looking at the whole."

Clement Mok